Wearing perfume is an art — and a few simple techniques can make your fragrance last longer and leave a more lasting impression. Apply to Pulse PointsPulse points are areas where the skin is warmest, helping to diffuse and amplify your scent. Key spots include the wrists, neck, behind the ears, inner elbows, and behind the knees. Don’t Rub Your WristsA common mistake is rubbing the wrists together after applying perfume. This breaks down the fragrance molecules and alters the scent. Instead, let it dry naturally. Spray on Moisturised SkinFragrance clings better to hydrated skin. Apply an unscented moisturiser before your perfume to extend its longevity throughout the day. Layer Your ScentsFor a richer, longer-lasting experience, use a matching body wash or lotion before applying your perfume. Layering builds depth and complexity. Store ProperlyKeep your fragrances away from direct sunlight and heat. A cool, dark place preserves the integrity of the scent over time. With the right technique, your fragrance becomes more than a scent — it becomes your signature.